OneMagnify and Manufacturing Digital joined forces for an engaging webinar on incorporating AI into customer experience strategy. Our expert speakers presented a series of interconnected use cases, showcasing how AI can transform each stage of the customer journey, from segmentation to content optimization.

The content starts by demonstrating how AI can be used to accurately build and enhance detailed B2B customer personas, laying the foundation for a more personalized customer experience. Next, we delve into leveraging AI to define core audience segments. With these essential elements in place, we explore how AI can help you evaluate and optimize marketing content tailored to these personas, ensuring it resonates with your target audience before it even reaches the market.