We identify who your customers are, what they want, and what drives them to purchase.

Interpreting meaningful patterns in customer data enables more relevant connections along the buyer journey.

strategy-and-analytics

Research

We are deeply curious about the customer – who they are and what motivates them. We dig deep to develop critical insights based on primary and secondary research.

INCLUDES
Primary & Secondary Research
Customer Sentiment Surveys
Interview Groups
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Customer Journey & Personas

Not all customers are alike. We develop informed strategies and impactful experiences through documenting and idealizing the customer journey – leveraging insights, segmentation, and persona development.

INCLUDES
Content & Marketing Strategy
Customer Journey & Process Maps
Segment/Persona Development
Performance Measurement & Optimization
strategy-and-analytics

Strategy Consultation

We provide consulting acumen and facilitation to solve “big” issues – from business strategy to managing change – including the education and workshops to sell it through.

INCLUDES
Business Strategy
Change Management
Workshop Facilitation
strategy-and-analytics

Insights & Analytics

Our team of data scientists, engineers, and analysts unlock competitive advantages by transforming data into insightful reports and dashboards with a tool-agnostic approach to analytics architecture.

INCLUDES
Dashboarding & Reporting
Data/Population Segmentation & Performance Reporting
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Artificial Intelligence & Machine Learning

We use advanced algorithms, statistics, and predictive modeling to dynamically extract insight from data and accelerate experimentation to radically improve client decision-making at scale.

INCLUDES
Customer Segmentation
Hypothesis Library & Testing Roadmap